ADE 2023 - Cercle Takeover
For Amsterdam Dance Event 2023, I led the creative direction for the W Hotels x Cercle Takeover, an immersive experience that blended music, mindfulness, and innovation. This 4-day event brought together the world’s top electronic artists, industry insiders, and tastemakers in an unforgettable series of performances, panels, and workshops.
Client
W Hotels & Cercle
Year
10/2023
The programming included everything from DJ sets and mindfulness sessions to panels on mental health in the electronic music industry, creating a holistic experience that celebrated not just the art of music but the wellbeing of those who create it. We transformed W Amsterdam into the epicenter of the ADE experience, with all-day installations, engaging discussions, and vibrant evening performances that captivated attendees.
