Creative Direction for the (Pre) Opening
The reopening of the Bürgenstock Resort was more than just a return; it was a reinvention of a legendary destination. We crafted a world that honored its history while embracing the future. Through an immersive content and social media strategy, we told stories that echoed the beauty of Switzerland, blending luxury with minimalism.
Client
Buergenstock Hotels & Resort
Year
2016
Pre - Opening Video
From influencer collaborations to viral campaigns, our approach saw the Bürgenstock Resort become the second-largest hotel account in Switzerland within six months, creating a new digital identity that resonated worldwide.